The employee-owners of Besser Company congratulate Rodney Lang on his 37-year career. He retired on 31 March 2022. Rodney’s engineering background, outgoing nature, and resourcefulness allowed him to apply his talents in a wide variety of roles which impacted producers and fellow employee- owners worldwide.
After graduating from Lake Superior State University, Rodney was hired as an Electrical Engineer for capital equipment and retrofits. His leadership skills emerged, and he was promoted to Electrical Engineering Manager. In this role he developed a passion for collaborating directly with customers and was promoted to Global Technical Service Manager.
The dual role of Customer Service Manager and Sales Representative for Australia was next. It provided the opportunity for he and his wife, JoEllen, to feed their adventurous spirits. The adventures continued when he assumed the Sales and Technical Support Representative position for the US West Coast. Together they built strong relationships with producers from Alaska to Arizona!
They moved back to Alpena in 2019 so he could apply his extensive equipment and industry knowledge to his role on the newly created Technical Service Support Team and be closer to family. In this role he served as a liaison between sales, engineering, and manufacturing and was able to retain some of his field sales responsibilities.
His retirement plans include lots of family time and taking to the open road. Rodney shared, “It’s time to ride.” Once Fall arrives he’s talked about spending time working on Besser projects when needed. Producers in the Western United States continue to be supported by Field Sales Representatives Brian Motley, 989.906.0479, firstname.lastname@example.org and Kurtis Schwaiger, 989.464.6648, email@example.com. Producers can also reach out to staff in Alpena for assistance, 989.354.4111.